The Happy Film Titles from {group theory} on Vimeo.
Designer/filmmaker Hillman Curtis and designer Stefan Sagmeister have collaborated on a feature-length film for well over a year.
The Happy Film was conceived as a documentary that looks at the strategies serious psychologists recommend to improve personal well-being and overall happiness. "'Is it possible to train our mind in the same way that we train our bodies?' and 'Can we change our behavior to make us happier?' are the main themes," Curtis explained. And Sagmeister, known for issuing manifesto-like maxims as mammoth environmental typographic happenings, poses these questions through "self-experiments and explorations" that are loosely based on his 2009 book of typographic truisms, Things I Have Learned in My Life So Far.
But why happiness? "Even though I normally don't enjoy quoting other people," Sagmeister responded in his lilting Viennese accent, "I'll answer this question with a quote anyway, from the 17th-century philosopher and mathematician Blaise Pascal. 'All men seek happiness. This is without exception. The cause of some going to war, and of others avoiding it, is the same desire in both, attended with different views. This is the motive of every action of every man, even those who hang themselves.' That's why!"
Courtesy of: TheAtlantic.com
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